BETBOOM x WORLD OF TANKS
A CGI film announcing a World of Tanks tournament supported by BetBoom, using an in-game element as its core visual media.
Challenge
Create a striking CGI announcement for the BetBoom-supported World of Tanks tournament combining the energy of the game and the partner’s visual identity in a single atmospheric story.
Solution
We built the film around one defining moment: a tank shot triggers a graphic event. In flight the shell breaks apart into elements of the brand identity and transforms into a dynamic “brand explosion” — a fusion of CG and motion graphics that visually connects the game with the tournament communications.
Outcome
The result was a memorable announcement film that conveyed the tournament’s scale and energy. BetBoom’s presence was reinforced by integrating the brand identity directly into the mechanics of the shot.